Anthony Tracey

Cyfarwyddwr Digidol / Director of Digital
Bwrdd Iechyd Prifysgol Hywel Dda / Hywel Dda University Health Board

Director of Digital, Hywel Dda University Health Board

Driving Transformation for a Healthier and Connected Future, with Digital at the Heart Anthony Tracey is the Director of Digital at Hywel Dda University Health Board (UHB), where he leads the organisation’s digital strategy and transformation agenda. With extensive experience in digital innovation, Anthony plays a pivotal role in driving initiatives that enhance healthcare delivery through technology.

He works closely with stakeholders across Health, Social Care, and the Third Sector to ensure the seamless integration of digital solutions that improve patient care and operational efficiency. Under his leadership, the Health Board leverages data science, performance analytics, and digital engagement to deliver better outcomes and foster a culture of innovation.
Anthony is passionate about digital inclusion, ensuring that technology is accessible to both staff and patients. He leads programmes that promote equitable access to digital tools and services across the organisation.

Beyond his role at Hywel Dda UHB, he currently serves as Chair of the Directors of Digital in Wales, working closely with the Welsh Government to shape the national digital health and care agenda.